Xin's Blog

In 2012, Heytea originated from an alley in the river. Heytea is the original creator of cheese. Since its inception, Heytea has focused on presenting high-quality tea from all over the world, giving the ancient culture of tea a new vitality. Original cheese tea, fresh tea fruit series, etc. are all very famous tea series. Heytea is very popular in China. One of the hallmarks of hi tea is the queuing. Especially at the beginning, as long as there is a queue in the place where there is a heytea, when the consumers begin to doubt the authenticity of the queue, the heytea already become famous in China. It can be said that heytea has made the queue a culture. Through continuous publicity and long queues, it has stimulated consumers' desire for consumption. Most consumers of heytea are young consumers who are pursuing trends. Millennials in the 1980s and 1990s were different from their parents. For them, price is often not a factor to conside...

At New York Fashion Week, Li Ning of China blew up the circle of Chinese people with a perfect big show. Before, many people were not very optimistic about Li Ning, but after this show, everyone thinks it is so great. What is Li Ning? Li Ning Co., Ltd. is one of the leading sports brand companies in China, mainly providing professional and casual sports shoes, clothing, equipment and accessories products under the Li Ning brand. Li Ning was a Gymnast. Headquartered in Beijing, the Group has brand marketing, R&D, design, manufacturing, distribution and retail capabilities. It has established a large supply chain management system and retail distribution network in China. Let’s see how they did the campaign. Many Chinese have eaten LanGanma chili sauce; even foreigners are particularly fond of eating it. This brand styles more like rural style. How can LanGanma chili sauce relate to Paris fashion show? The answer is that Li Ning has cooperated with LanGanm...